Memorable Mail: Mail a box of cereal.

How to mail a box of cereal and grab someone’s attention. Can you mail a box of cereal without putting it in a box? In my most recent mail experiment I did just that. As the mail clerk weighed it to determine the postage he declared it, “the most expensive box of cereal.” While the […]

Make your Mail Memorable – How to Use Snail Mail for a Bigger Impact

Every day when my husband comes home he asks if we got mail and where it is so he can go through it. Coming home and seeing what is in the mail is a natural part of most people’s routine. Typically, people take a lot of the mail and stick it straight into the trash […]