Chocolate Client Appreciation Gifts for a Diabetic?

Client appreciation gifts are important to me so I try to recognize each of my clients. I had a new client come to me by referral. The project was a great fit and then the deadline sped up. We finalized everything Friday and I needed to have it done by noon on Monday. I knew […]

How to Build Long Distance Business Relationships

I grew up 800 miles away from my grandparents. My husband grew up next door to his grandmother. The ways we grew our relationships with our grandparents were very different.   The way we do business today is very different, too. Years ago, all your business was done within your community. Now business is done […]

The Importance of Customer Loyalty in your Business

Loyal clients can be a great ego boost for a business owner. You know the ones. They tell you how brilliant you are. They admire your work. They tell everyone how awesome you are. It makes you feel good, doesn’t it? Everyone needs cheerleaders in their lives, but solo-preneurs especially need those kinds of advocates […]

How to Create a Referral Rewards Program

If you want more referrals in your business, you need to set up a formal referral program. By a formal referral program, I mean you need a way to let people know that you accept referrals. Tell them how to give you a referral, and then reward them for every referral they give.   The […]

Time-tested Ways To Surprise Your Clients

  This week I received a nice note in the mail.  It touched me and made my day.  One of the reasons it WOWed me, was because it was unexpected.  It was sent by a colleague that I know and interact with, but it was not sent for any special reason.  I hadn’t done anything […]

She Noticed Me!

Not long ago I was talking with a colleague who had joined a large group program led by a well-known guru.  Due to the size of the group, she didn’t have direct access to the group leader, but the group leader was a big part of the reason she joined.  As she participated in the […]

Go From Fizzle to Sizzle

If you’ve ever been in a group program or run a group program, you’ll probably recognize the cycle that they go through. In the beginning of a group program, people are filled with excitement about the opportunity and the journey they’re beginning on, a new group of people they’re connecting with, a new leader of […]

VIDEO: Engagement in Group Programs