The Top 5 Elements to Mail that Gets Opened

Think about when you sort through your mail each day. You probably give priority to certain pieces of mail, automatically discard other pieces, and set some aside to open later. Here are things that will draw the recipient’s attention to your piece of mail and make them want to open it first: 3-Dimensional Different Size […]

What is your offline marketing strategy?

The internet has made marketing easier and more accessible to small business owners. Having a website is affordable. Email marketing is a low cost way to reach a large audience. You can set up social media pages and post to your audience for no investment other than your time. All of these things are great. […]

It Takes MORE than Connection. It Takes FREQUENCY of Connection.

Have you ever met someone at a business or social event for the first time?  You connect with them well and by the end of the event you feel like you have made a good acquaintance.  That acquaintance has the potential to become a stronger connection for you.  What happens if the next time you […]