Client Appreciation Gifts That Connect to Your Brand

Client appreciation gifts are a great opportunity to reinforce your brand and strengthen your connection with clients. Showing your gratitude to clients through an appropriate gift elevates your business in their eyes. Branding With Your Logo When businesses think about client appreciation gifts, they often think of a tower of treats with their logo prominently […]

The Top 3 Excuses You May Be Using Right Now.

It’s tempting to STOP doing the very things that lead to greater referrals and retention. You know- the nice things like writing a thank you note, sending an appreciation gift, or mailing your key contacts. Often these are the first things to go. Here are some excuses you (or someone you know) may be using: […]

Too Busy? Try These Tips To Streamline Your Client Retention

Every business owner I have ever talked to has a deep appreciation for their clients.  A lot of them also have guilt.  One recently told me that she, “constantly feels like a criminal” because appreciating her clients gets put last on her list.  She does great work, but like all of us, she is juggling […]

How to Create a Referral Rewards Program

If you want more referrals in your business, you need to set up a formal referral program. By a formal referral program, I mean you need a way to let people know that you accept referrals. Tell them how to give you a referral, and then reward them for every referral they give.   The […]

How to Grow Your Business like a Garden

Strong businesses are built upon strong relationships.  Relationships take time and nurturing.  You have to take care of people like you would a garden.          Plant them in the right soil.  Water them. Give them lots of light. Pull the weeds.    Plant them in the right soil.  A seed set in […]

Time-tested Ways To Surprise Your Clients

  This week I received a nice note in the mail.  It touched me and made my day.  One of the reasons it WOWed me, was because it was unexpected.  It was sent by a colleague that I know and interact with, but it was not sent for any special reason.  I hadn’t done anything […]