Loyalty Lab

Independent Professionals, Solo-Entrepreneurs, and Small Business Owners:


STOP Collecting Business Cards and Focusing on Growing Your List


Start Building Relationships that Generate Retention, Referrals, and Revenues
  • Do you want to make more money?
  • Do you want to spend less time and money marketing?
  • Do you want deeper, more fulfilling relationships in your business?
  • Are you tired of feeling guilty about the things you “should have done?”
  • Do you care about your connections but aren’t letting them know?
  • Do you have a million things to do and you know things are falling through the cracks?

Your best new clients may already be in your contact list. Instead of getting more leads, collecting more business cards, and sending more emails, you simply need to focus on building relationships. The easiest way to do that is to create a Relationship Marketing Plan to consistently take care of the people in your business.

You can do it the easy way or you can do it the hard way.

The hard way:
Wait for inspiration to strike so that it feels authentic. Piece together a little here and there. Eventually contact some of the right people at the right time. Gradually find your groove and some success.

The easy way:
Create a Relationship Marketing Plan that is intentional, authentic and planned in advance. Execute the plan consistently and watch client retention, referrals and revenues increase.

You can create a profitable and fulfilling business…

WITHOUT spending more time, more money, and more energy on marketing.

You won’t feel guilty about the things you should have done. You won’t be worried that you’re leaving money on the table.

You will know you are top of mind. You will be connected to the right people and they will advocate for you.

Deb Brown



I’m Deb Brown, the founder of Touch Your Client’s Heart. With a degree in education, I’m a natural teacher.  In my circles, I’m the go-to person for connections. I am the author of Lifelong Loyal Clients. One of my gifts is my unique ability to see the world from another’s perspective. I use that to help my clients recognize what their clients want to see and hear from them, rather than what they want to give to their clients.



When you have a Relationship Marketing Plan:

  • You don’t struggle to know what to do or when to do it.
  • You stop feeling guilty about clients you haven’t thanked and strategic partners you haven’t kept in touch with.
  • You spend less time, money, and energy marketing.
  • You have an unpaid sales force that promotes you.
  • You look forward to follow up, because it’s actually fun and people are happy to hear from you.
  • You feel connected and fulfilled through business relationships who you can count on.
  • You are recognized as the person to connect with when you walk in the room.

Here is why it matters:

  • 68% of clients leave a business because they believe the business doesn’t care.
  • 80 percent of sales are made after the fifth contact, yet only 12 percent of sales people make more than three contacts.
  • According to Harvard Business School, a mere 5 percent increase in retention will increase profits anywhere from 25 percent to 95 percent.

More money is made in follow up and client retention.

For years it bugged me that I didn’t have a consistent keep in touch plan for past clients and referral partners,. I value relationships and want past clients and referral partners to know I care, but every time I thought of sitting down to create a plan I got completely overwhelmed. Deb has solved this problem! I am thrilled with the plan she developed for me. Not only did she come up with ideas and choose gifts that reflect my personality and are completely on brand but she laid everything out so that the plan will be simple to implement. I have gone from overwhelmed to excited!
Deirdre Van Nest, Crazy Good Talks


Tai GoodwinI am rebranding my coaching program and asked Deb to help me put together welcome packet ideas and ongoing gifts to share with my clients through out the program. Every single thing she recommended I found myself wanting one for me! So of course I can’t wait to incorporate them into my coaching program. I loved that she wove pieces of my brand into each gift idea. And she really captured the spirit of exactly what I want my clients to feel: celebrated, inspired, and excited.
If you are looking for ways to incorporate a genuine personal touch in reaching out and connecting with your most important assets (your clients) – I highly recommend Deb’s services.
Tai Goodwin, Business Growth Strategist



Join me in:

Loyalty LabThe Loyalty Lab
Where we will –

Identify the hidden potential in your contact list.

Create a Relationship Marketing Plan that keeps you top of mind.

In the Loyalty Lab you will

  1. Identify your most promising connections.
  2. Create and implement a relationship marketing plan that feels authentic to who you are.
  3. Learn how to give first and watch it come back to bless your life and business.
  4. Never let another contact slip through the cracks.

    Apply Today


You may be wondering why the investment is not listed on this page. I believe in building relationships first. I want to have a conversation with you to make sure this is right for you and for me. I don’t want you to just push a “BUY NOW” button. And – the investment is probably way less than you think. 


LIMITED SPACE – I am limiting this program to 15 people. Because I will review each person’s Relationship Marketing Plan personally and give feedback, I have to limit the number of people in the program. I also want to be sure that each participant gets individual attention and is able to have all their questions addressed.

I promise that if you show up and do the work, you will complete the Loyalty Lab with a Relationship Marketing Plan that is an authentic reflection of you and your brand. It will be easy to implement and will help you automate your relationship building activities in your business.

To see if the Loyalty Lab is the right fit for you, schedule a call today.



Apply Today

If you continue to do what you’ve always done, you will continue to get the results you have already received. Building business relationships is the path to a sustainable business. You can focus on list-building and collecting business cards, or you can create a plan to maximize the relationships you’ve already made in business.

Here’s what you’ll receive:
16 group phone calls
Personal review of your Relationship Marketing Plan by Deb
Private Facebook Group for Community and Support
Surprise and Delight from Deb


Having a Relationship Marketing Plan in place will give you:
More time…
More money….
More mental and emotional energy…
Peace of mind…
Greater fulfillment…

Apply Today


PS – The Loyalty Lab is limited to 15 people. At the end of 16 weeks, you’ll have your own Relationship Marketing Plan so you can start authentically growing your business putting relationships first.


Apply Today