What to do When Gifts are Illegal!

What do you do when it’s illegal to give gifts? I know that sounds a little extreme, but there are situations where it is illegal for businesses to give gifts.  Most of the time you see this in the medical profession. Whether you’re a pharmacy rep or you work with patients of some sort, the […]

I Have a Confession. . .

I have a confession to make. A long time ago, my mother made me write thank you notes, and I didn’t like it.  Maybe you had that experience when you were a child, too. Here’s the whole story. We had some distant relatives that would send gifts at the holidays for us kids and one […]

To Increase Value Provide a Tangible

If you’re a service provider you probably provide an outstanding service and you do great things to serve your customers. The problem sometimes is that with the service, there is no tangible product. There’s nothing physical left behind. Sometimes clients who work with a service provider can forget about the service that’s been provided. They […]

Is the Customer ALWAYS Right?

You’ve heard the saying, the customer is always right. Sometimes your customer becomes upset and you are right and the customer is the one that is wrong. The philosophy behind this saying is that we need to keep our customers happy. That’s the most important thing. An unhappy customer can damage your business. When a […]

How Do You Make Your Clients Feel?

Think about the last interaction you had with your service provider. Think about how you felt at the end of that interaction. There are three ways you could have felt. You may have had a negative reaction. It may just be a neutral reaction or a positive reaction. These reactions may be random, but as […]

How To Encourage Referrals

A great way to grow your business is through referrals. If you ask people what the most successful way to grow their business is, often you will hear through word of mouth referrals. The reason is because instead of having a cold contact that you have to get to know, a referral is a warm […]

The Power of Reciprocity

Did your parents ever tell you to “do unto others as you would have them do unto you?”  Even though I didn’t want to hear it as a kid, it really is good advice.  Dictionary.com defines reciprocity as a mutual exchange.  Basically, reciprocity is when you do something nice for someone, they tend to want […]

Avoid DANGEROUS Gift Giving

Gift giving is motivated by many reasons, but the most dangerous reason is a feeling of obligation.  When you give because you feel obligated, you aren’t giving at your best.  You probably feel pressure and you throw something together just so you can check it off your list.  When you do this, it isn’t meaningful.  […]

Why Service Professionals Need a Client Appreciation Plan

If you are in the service industry, you deliver mostly intangibles to your clients.  They may have a bigger bank account, a smaller waistline, or a beautiful website when they are done working with you, but most of what you do for them they can’t physically see. A client appreciation gift can be a tangible […]

The Courageous Entrepreneur Podcast

  Listen in to a great conversation as Winnie Anderson interviews me for The Courageous Entrepreneur podcast.