The Most Important Day of the Year

If you really want to get your client’s attention, make sure you pay attention to the most important day of the year.  You may be wondering what the most important day is.  Is it a holiday?  Perhaps it’s they day they sign up to do business with you.  Maybe it’s the day they renew their […]

Avoid DANGEROUS Gift Giving

Gift giving is motivated by many reasons, but the most dangerous reason is a feeling of obligation.  When you give because you feel obligated, you aren’t giving at your best.  You probably feel pressure and you throw something together just so you can check it off your list.  When you do this, it isn’t meaningful.  […]

Why Service Professionals Need a Client Appreciation Plan

If you are in the service industry, you deliver mostly intangibles to your clients.  They may have a bigger bank account, a smaller waistline, or a beautiful website when they are done working with you, but most of what you do for them they can’t physically see. A client appreciation gift can be a tangible […]

Do Your Clients Know You Love Them?

In your heart you appreciate your clients.  You hope they feel it from you.  In reality, it’s probably one more thing on your, “I’ll get to it” list.  You need a plan in place so the things in your heart are not forgotten.  It doesn’t have to be big things.  Sometimes the little things are […]

Appreciation Secrets with Dr. Paul White

In my interview with Dr. Paul White, he pointed out the difference between appreciation and recognition. Recognition is frequently seen in business settings. We recognize people for achieving goals and for how long they have been in business. It’s great to recognize people for accomplishments, but appreciation is different. Appreciation is all about the person, […]

Thank You is Important in Every Language

I spent an incredible week on a Mediterranean cruise. We visited Spain, France and Italy. Everywhere we went, I tried to know a few words in the native language. Especially thank you – gracias, merci, grazie. It was important for me to recognize the people who were serving me – from clerks at stores and […]

10 Ways to Celebrate National Humor Month in your Business

April is National Humor Month. Here are 10 ways you can use the occasion in your business to follow up and connect with your contacts. Email a joke, have them respond to receive the punch line. Send a funny card with a joke or humorous cartoon. Share a video of your favorite comedian. Tell a […]

Top 10 ways to celebrate Valentine’s Day in Your Business.

Many businesses celebrate an annual holiday in December. Few celebrate Valentine’s Day. You can stand out by doing one of these things in your business this year.   Send Valentine’s cards to all your clients from last year saying, “I love doing business with you.” Send Valentine’s cards to your strategic partners saying, “I love […]

Time Lapse of Gift Basket Assembly

Recently, I assembled 170 gift baskets for a financial planning office for their clients for the holidays. I thought it would be fun to do a time lapse film of the process. We took 2 different videos, which covered about 2/3 of the gift baskets (around 120). There was also the process of boxing them […]

Gift of the Week – Soak it Up Cloths

A couple years ago, my mom sent me a gift for Valentine’s Day. It was a rectangle that was stiff and thicker than paper. It was decorated with hearts. I wasn’t sure what to do with it. Should I hang it on the wall? Was it meant to be a large coaster? It wasn’t quite […]