Gift of the Week – The Cardcierge

If you’ve ever received a handmade card, you probably appreciated the personal touch. It would be nice to be able to give that personal touch to business contacts, but you may not have the time or the talent to create custom cards. Purchasing them is an option, but buying one at a time from craft […]

Memorable Mail: Fun snail mail ideas for Lemonade Day

Check out these fun snail mail ideas centered around a packet of lemonade. You may not have realized it, but Sunday, May 7, 2017 was Lemonade Day. I used the holiday as a springboard for one of my fun snail mail ideas. These individual sized lemonade powder packets were sweetened with Stevia, so they were […]

Recruit Your Perfect Referral Team

Recruiters look for the best talent to bring to their team whether it is a sports team, a college or a business. Even as a solo-professional or a sales representative, you can scout for the best talent and recruit referral partners to help you grow your business. Approaching your referral team like a recruiter, here […]

Gift of the Week – InstaFire

If you were never in scouting as a kid and didn’t learn how to get a fire going, InstaFire is an easy way to start a fire. It is a blend of volcanic rock, wood pellets, and paraffin wax that lights easily and is water and weather resistant. The creators developed it as a resource […]

Easy Referrals come from Strategic Referral Partners

Have you ever walked into a networking group and thought you could help everyone in the room, but you didn’t know how to let them all know? You end up meeting only one or two and feeling like you missed potential sales. Or have you ever had the opportunity to complete the sentence, “A good […]

What to Give Referral Partners

Referral partners are people in your circle who you depend on for referrals. The nature of them being partners indicates that there must be some form of partnership. It needs to be a give and take. They give you referrals. What do they get in return? I have been in situations where I gave lots […]

My Five Favorite Low Cost Thank You Gifts

Saying thank you is important and sometimes you want to go above and beyond without overspending. Here are a few low cost thank you gifts that will make an impression for under $10. Sometimes little things really do mean a lot. Thanks a million! You can enclose a million dollar bill with your thank you […]

Book Review: Unstoppable Referrals

I recently read the book Unstoppable Referrals: 10x Referrals Half the Effort by Steve Gordon. He agrees with the philosophy that referrals are built on trust and relationships and that takes time, but he has several suggestions that can help accelerate the process. One great point in Unstoppable Referrals is that it is important to […]

3 Ways to Stand Out with Client Holiday Gifts

Many businesses like to show their appreciation by sending client holiday gifts. This can be a great way to show your appreciation and stand out to your clients. But if you are sending another tin of popcorn in December, it may just blend in with the crowd. Here are some ways to make your business […]

How to turn one transaction into a loyal client.

Cha-ching! For a small business owner, every transaction brings a smile to your face. Each transaction means more cash flow and revenues, the ability to pay your bills and keep doing what you are doing. All the big and little transactions add up to the freedom to run your own business. While transactions are important […]