5 Ways to Make Follow up Fun!

Following up with prospects is not the most exciting thing you do in your business. And because of that, you may put it off or avoid doing it all together. Here are 5 ways to make follow up fun. Celebrate unique, off-the-wall holidays. You can follow the crazy holidays at sites like: National Day Calendar,  […]

Having a Follow up System Helps Your Business Grow

In business, you may have heard the analogy of planting seeds and growing crops. If marketing is planting seeds and sales are the harvest, what comes between those two events? On a farm, the farmer doesn’t plant in the spring, go on vacation and then show up to harvest in the fall. There is a […]

Top 10 ways to celebrate Valentine’s Day in Your Business.

Many businesses celebrate an annual holiday in December. Few celebrate Valentine’s Day. You can stand out by doing one of these things in your business this year.   Send Valentine’s cards to all your clients from last year saying, “I love doing business with you.” Send Valentine’s cards to your strategic partners saying, “I love […]

Invest in Follow Up

Follow up is an upfront cost of time in your business. There is always something you would rather do with that time. But being disciplined to set aside the time to follow up pays dividends in your business. The time you invest in follow up turns into new clients, which increases your revenues. Think of […]

Cleaning Your House can Teach You About Follow up Activities

Follow up activities in your business is a lot like cleaning house. I love a clean house, but I hate cleaning. It’s tedious. There’s always something more important to do. And when I let things go, they pile up quickly. Before you know it, dirty dishes and clutter are stacking up everywhere. When it gets […]

Push the Pause Button on Email Follow Up

Email follow up is quick, easy and inexpensive. You can send it whenever you think of it. It doesn’t matter if your prospect lives in a different time zone you don’t have to worry about what time it is. If you are working late, you won’t interrupt them. The problem with email follow up is […]

Have you ever lost touch?

Open up your accounting software and look at the client list. If you have been in business for a while, you probably have an extensive list. What might surprise you is the names on the list that you haven’t had contact with in a while. If you work on a project or contract basis, you […]

How to quadruple your open rate.

Email marketing is here to stay, but its effectiveness is decreasing. Email is a great way to reach a lot of people at a low investment of time and money. You can reach an email list of thousands all at once. The problem is, in boxes are overflowing and open rates have dropped. According to […]

Gift of the Week – The Cardcierge

If you’ve ever received a handmade card, you probably appreciated the personal touch. It would be nice to be able to give that personal touch to business contacts, but you may not have the time or the talent to create custom cards. Purchasing them is an option, but buying one at a time from craft […]

Business Holiday Cards that Make you Stand Out.

The end of the year is prime time to send out business holiday cards. When you send holiday cards for business, it is an investment that comes out of a business budget. As such, you need to make educated decisions before you send out cards. Here are some ways to stand out with your business […]