Thank You is Important in Every Language

I spent an incredible week on a Mediterranean cruise. We visited Spain, France and Italy. Everywhere we went, I tried to know a few words in the native language. Especially thank you – gracias, merci, grazie. It was important for me to recognize the people who were serving me – from clerks at stores and […]

Fourth of July Marketing Ideas

If you live in the United States, the big summer celebration is the Fourth of July. You can reach out to prospects, clients, and centers of influence using these Fourth of July Marketing Ideas. If you live outside the United States, adapt these to your country’s celebration or for some summer fun. My top 10 […]

Mother’s Day Ideas for your Busines

Sunday is Mother’s Day in the United States. If you are curious what most people give their mother on this holiday, here is what the National Retail Federation reports: Cards (77%) Flowers (69%) Take her out to eat (55%) This year, they expect more money to be spent on jewelry than any other category of […]

Loyalty in an Online Business

Making money online is a numbers game. You track subscribers, click rates, conversions, etc. The more people who see your offer, the more money you will make. So technically, you just need to pay for more high-converting ads and invest in building your list. What if you increased your conversion rates? Then you could make […]

10 Ways to Celebrate National Humor Month in your Business

April is National Humor Month. Here are 10 ways you can use the occasion in your business to follow up and connect with your contacts. Email a joke, have them respond to receive the punch line. Send a funny card with a joke or humorous cartoon. Share a video of your favorite comedian. Tell a […]

Who are your biggest cheerleaders?

In business, cheerleaders are the people who believe in you, support you, and do what they can to help. Sometimes they are a listening ear to bounce ideas off of. They might help promote things for you. Perhaps your cheerleaders endorse you, brag about you or give you raving testimonials. Tapping into these people as […]

Top 10 ways to celebrate Valentine’s Day in Your Business.

Many businesses celebrate an annual holiday in December. Few celebrate Valentine’s Day. You can stand out by doing one of these things in your business this year.   Send Valentine’s cards to all your clients from last year saying, “I love doing business with you.” Send Valentine’s cards to your strategic partners saying, “I love […]

Time Lapse of Gift Basket Assembly

Recently, I assembled 170 gift baskets for a financial planning office for their clients for the holidays. I thought it would be fun to do a time lapse film of the process. We took 2 different videos, which covered about 2/3 of the gift baskets (around 120). There was also the process of boxing them […]

Gift of the Week – Soak it Up Cloths

A couple years ago, my mom sent me a gift for Valentine’s Day. It was a rectangle that was stiff and thicker than paper. It was decorated with hearts. I wasn’t sure what to do with it. Should I hang it on the wall? Was it meant to be a large coaster? It wasn’t quite […]

Gift of the Week – Eco Flowers

There are many occasions where sending flowers is a nice gesture – holidays, get well soon, condolences, etc. The problem is that fresh flowers don’t last. They may be beautiful to begin with, but eventually they have to be discarded. What if you could send flowers that last forever? Eco Flowers creates flowers out of […]